JAWBREAKING [ jaw-brey-king ]

  • Adjective

Difficult to define. Complicated. Intersectional. Typically used to define a person, place, thing or outfit that breaks barriers societal norms and/or refuses to mold for the opinions of others.

  • Noun

The 21st Century Youthquake. A movement, a business, a community rooted in the idea that the youth will always win… and be better dressed.

1965; Youthquake [/ˈyo͞oTHˌkwāk/]

a significant cultural, political, or social change arising from the actions or influence of young people. Originally penned by Diana Vreeland. 

We are the leading online destination for intersectional conversation around youth culture, fashion, beauty, and perspective.


At the core of JAWBREAKING is the belief that conversations don’t happen in a vacuum and the new generation can walk and chew gum at the same time. Our team is dedicated to creating editorial content that inspires, provokes, and offers a unique perspectives. Through interviews and investigative reporting, op-eds, fashion editorials, and prose, our online presence is a mirror. A true reflection of what it means to be young in this world.